The Imagination Factory

Site Launch: ITC Elio

September 28th, 2014 by Ted Bailey

IFIblog_ITCELIO_smITC Incorporated is a dynamic, evolving company that has grown its LED capabilities with collections of lighting products for several industries including Marine, Cruise, RV, Healthcare, Retail, and Commercial Interiors.

This manufacturer came to the Imagination Factory seeking a web solution for its multiple companies. We designed a cohesive design for each and a plan to develop and launch multiple sites over the next several months. The first to launch is for the elio® brand, which extended their knowledge in LED lighting into new markets including healthcare, office, store fixtures, and residential and commercial cabinet manufacturers.

The site features a full catalog showroom and an interactive rep locator.

Come visit the NEW ITC Elio site, today.


Site Launch: Meyer Music

August 22nd, 2014 by Ted Bailey

IFIblog_MMI_smMeyer Music, after watching web designers come and go for several years, came to the Imagination Factory, back in 2005, to have their first web site built. Over the years there have been a variety of changes and enhancements to benefit their custoemrs, but no major re-design…

Until today!

Meyer Music has revamped and enhanced its internal operations, so it made sense to also give the website an overall facelift and make it mobile responsive. The redesign would require also integrating the public facing web site to a secure portal where Meyer Music clients will not only rent musical instruments (as with the old site), but also access their accounts and pay online.

This latter portion of the project meant not only getting the various computers to play together nicely and securely, but to make the aesthetics match as closely as possible across different computers, operating systems and applications.

Come visit the NEW Meyer Music site, today.


Site Launch: Century Hardware

August 15th, 2014 by Ted Bailey

IFIblog_CHDWR_smWith a tradeshow looming, Century Hardware, unhappy with the limitations of their existing site, came to the Imagination Factory for help. Their list of wants was extensive.

The site needed to be mobile responsive and retina display friendly; it needed to have integrated ecommerce with multi-level wholesale/retail pricing as well as the ability to accept POs and generate invoices and accept credit card payments online; it needed to be able to restrict quantities for select products and provide control over the online customers (who can buy wholesale, at what rate, who can use POs, etc).

The site needed to allow users to filter the products against numerous criteria (including finish, function, style, size, etc.) and it needed to allow the user to save their own wishlist of items for later use; it also was to include a ‘find a dealer’ function and a interactive flip-book (both also mobile friendly); and oh yeah… it eventually needs to be multi-lingual ready (with chinese and spanish targeted languages).

Quite a tall order, but you may visit Century’s new site and see it in action.


Site Launch: Micro Visions

May 30th, 2014 by Ted Bailey

MicrovisionsFor over 20 years Micro Visions has been providing IT managed services in Grand Rapids and throughout West Michigan. Their IT consulting experts always look out for your best interests and will translate all “tech speak” into business language you can understand.

So, when MVI went looking for someone to revamp their web presence, they wanted someone with similar experience levels (IFI has been designing websites since 1995), understood their business (IFI not only designs, but maintains its own rack of servers), and could talk to them in ‘tech’ and business languages.

When they found the Imagination Factory, they stopped looking and even started recommending us to some of their clients.

Visit Micro Visions mobile responsive site.


Site Launch: Lux-Evo

May 27th, 2014 by Ted Bailey

Lux-EvoA Michigan-based LED Lighting company that routinely delivers 85% energy savings on projects of any scale across the U.S. had a need to re-design their website into something mobile responsive, better looking, easier to use AND easier for them to maintain before the next tradeshow (Lightfair International in Vegas).

Just like their LED lighting, they came to the Imagination Factory for some bright ideas of how to revamp their existing material as well as organize some of their new product offerings in time for the show.

Visit Lux-Evo


Site Launch: Team OAM Now

May 2nd, 2014 by Ted Bailey

IFIblog_OAM_smMichigan’s Premier Multisport Team, Team OAM NOW, is comprised of athletes competing in cycling, triathlon, running and Nordic skiing throughout the calendar year, with additional objectives to create a healthier community and develop young athletes in sports that are not typically available in the school system.

For 2014, Athletic Mentors has teamed up with OAM NOW, a provider of Urgent Orthopedic Care and supported by the OAM Sports Medicine Institute, both operated by Orthopedic Associates of Michigan, to bring its message to the community.

When it came time to develop the team site, Team OAM Now came to the geeks at the Imagination Factory, who had helped Athletic Mentors develop its brand identity as well as its own coaching and training-focused site.

Visit Team OAM Now Visit Athletic Mentors


Site Launch: Ridge Quest

April 4th, 2014 by Ted Bailey

IFIblog_RQI_smRidge Quest Inc. are well known Michigan crop consultants with emphasis on Integrated Pest Management (IPM). With more than a decade of experience in orchard consulting and scouting, their professional team of certified crop advisors and commercial applicators understand the individual needs of local growers.

With it’s new research and product development into pest management and the subsequent advent of ‘The Tangler’, Ridge Quest is gaining worldwide recognition in the field. They provide comprehensive solutions in crop production, pest management, fertility, product development and agricultural engineering.

Ridge Quest sought out the Imagination Factory to take their story online and produce a comprehensive, mobile responsive website that they could manage and expand themselves.

Visit Ridge Quest


Site Launch: Southeast Technical

April 2nd, 2014 by Ted Bailey

IFIblog_SET_smSoutheast Technical, in South Carolina, specializes in the Process and Fabrication industries. Mechanical, Electrical, Industrial & Chemical Engineers. Positions range from Process Engineers to Plant Managers and Chemists to Scientists.

Southeast Technical has a proven track record in matching the client company’s needs with the needs of the candidate. Their philosophy is to make sure the candidate and the family’s needs are compatible with that of the company’s culture and location.

In looking to have their website developed, they came to Michigan and the Imagination Factory. Our proven track record of working with other personnel recruiters across the country and a philosophy of ensuring that our clients’ website tell their story in the best way possible, made us a good fit.

Visit Southeast Technical Recruiters


Site Launch: Matsch Systems

March 20th, 2014 by Ted Bailey

IFIblog_MSI2_smMatsch Systems, an IT and telemanagment company since the late 70’s, has expanded its focus to include VOIP, and SIP systems, wireless management, and customized IT billing software. They now have easy-to-install SaaS based services that work with most telecommunications and UC platforms.

To promote their new offerings, Matsch decided that their marketing for 2014 needed a complete overhaul. So, they came to the Imagination Factory for new marketing collateral, tradeshow exhibit materials AND a revamped, mobile responsive web site.

Visit Matsch Systems



The Imagination Factory • 15 Ionia Ave. SW, Suite 220 • Grand Rapids, MI 49503 • phone: 616.356.CLIK (2545) • fax: 616.356.2546 • email: Contact Us Online

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